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What Photos are Effective in Instagram

There are many forms that were used to share information, ideas, interests, and other forms of expression and these include word form, voice, through pictures, and videos. While before people were confined to a studio to be able to come up with these forms to share but today it has a more liberated platform where anyone can share or communicate anything at a much faster speed from any location in the world. This made social media viable even though people are separated geographically for one reason or another. This also then made most of our social interactions to be infused with visuals that includes snapping a quick photo and sharing them to friends with text messages in order to allow them to take part of what is going on in the other end. As a result, many brands are also scrambling to understand how to best use this craze and benefit from it.

Instagram has now joined the fray of the social networks which connects people solely through the visual elements since it is the best way to capture and sustain the attention of people.

But in order to capitalize on this trend, brands need to master this type of social commerce.
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To get started on Instagram, here are some content ideas to get your started. If you want to succeed in Instagram the elements of activity and spontaneity should be present. In other words, your photos do not necessarily have to be of high quality, but it must be a photo that captures an emotion. You can either post a picture or a video of your new product, your new product in action, teasers or a sneak peek of your new product before the official launch, behind the scene photos or videos, events you organized or attended and etc.
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It is important to capture the emotion of the photo since it will cease to be a simple picture, but it paints a story for the viewer to read. There is a greater appeal to the senses that we feel a greater connection to, if the photos has a lot of emotion in it. Having a photo full of emotion, whatever kind of emotion it is, will make you successful in what you have just done.

In Instagram, you are provided with filters that allow you to enhance you photo’s look and style, but the trend has already reached its peak. People want photos and videos that are colorful, but relatively natural looking.

If you use hashtags for your brand then you will increase you Instagram reach, encourage more engagement and affect new followers. Unfortunately, some people take it way too far. They have bloated captions with hashtag which are quite irrelevant to the topic.